I screaked at Les, "OMG, look at these; Mother used to make these when we were kids; she called them roll-ups; she would flatten pieces of bread with a rolling pin and add cinnamon and sugar and other stuff and bake them." Les said he didn't remember them. I said, "I guess we weren't as poor when you came along; maybe she had quit making them by then." I looked up the recipe in my Family Cookbook and decided to make them. Of course, they were not as good as I remembered. See the recipe below.
Dishes made from stale bread were staples at our house: French toast, bread pudding, and dressing (how "stuffing" for turkey, etc., ever became known as "dressing" is beyond my comprehension) were common and Mother also made those "roll-ups".
My father, two of my brothers, and my husband worked at Pennington Bread Company and before the prevalence of "bakery thrift stores", the employees were allowed to take home the day-old products; thus we always had plenty of bread and other baked goods; none was ever wasted.
Pennington Bread Company was purchased by Flowers Bakery and the plant closed; the Pennington label is now owned by Klosterman's. I bought a loaf of Pennington bread at Walgreen's today.
During the successful period of Pennington Bread, there was an award-winning set of television advertisements featuring the by-then elderly Morgan Pennington, the owner of Pennington Bread, giving grandfatherly advice to a grandchild. I would always make snide remarks about his being a hypocrite.
I remember going to Christmas parties at Pennington Bread and I can recall that not all of the kids received presents. I never received a present there. Even as a kid, I knew that was so WRONG but it taught me a very valuable life lesson: in my future work life, when I was in the position of making decisions about company Christmas parties, I always made certain that EACH child received a present of equal value. I guess I did learn something from the old skinflint which was NOT to be like him!
1 loaf of bread, crusts removed
8 ounces cream cheese, softened
3/4 cup powdered sugar
1 cup granulated sugar
1 1/2 teaspoons cinnamon
3/4 cup butter, melted
Flatten slices of crustless bread with rolling pin.
In a bowl combine powdered sugar and cream cheese.
Combine granulated sugar and cinnamon and set aside.
Spread 1 tablespoon of the cream cheese/powdered sugar mixture on each slice of flattened bread. Roll up, jelly-roll style.
Brush with melted butter and then roll in cinnamon/sugar mixture.
Place on an ungreased baking sheet.
Bake 20" at 350 degrees until golden brown. (My mother used to turn them over after 10 minutes)